About Calibra

Calibra is a B2B marketing consulting firm specializing in helping high-tech companies enhance their brand and accelerate the market adoption of their products. Its consulting practice includes whole product strategy, company and technology branding, strategic options analysis, industry alliances, and interim leadership.

Proven track Record 

Calibra has a proven track record through its principal, Jan Willis, who has held senior positions at Cadence Design Systems, Simplex Solutions and Synopsys after completing an MBA at Stanford University. Tony Willis provides complementary consulting experience with international leadership and engineering team formation in sales environments at Synopsys, Ambit and Cadence Design Systems.

Global Partnerships

Calibra operates globally and partners with a network of marketing and sales professionals.